Adwords Analyzer (http://tinyurl.com/a3o3o) is a remarkable keywords research tool that might save you a bunch of measure and help compete in the pay-per-click market.

If you advertise with Google Adwords, you probably know that when there are less than 8 ads for a particular search term, you may be on the front page of Google bidding the minimum 5 cents for that phrase.

So, instead of using Overtures Keyword Selector Tool (http://inventory.overture.com) or Google AdWords Keyword Suggestion Tool (https://adwords.google.com/select/main?cmd=KeywordSandbox) to find those lucrative keywords for your pay per click campaigns, and then going to Google or Overture to find how many advertisers compete for your keywords, you could simply fire up Jeff Aldersons Adword Analyzer, punch in a search term you are interested in researching and press a button.

In a matter of minutes the results will show you how generally that keyword, and a list of related keywords, we are searched for, how much competition there is for these keywords and the profitability ratio. Neat huh?

You may visit a short Video Tutorial for Ad Word Analyzer and see how the script could help you with your PPC campaigns:

http://www.xybercode.com/adwords

Here is a short list of the major pros and cons of Adword Analyzer:

Pros:

1) If your target advertise is in the USA, you may query for a number of Google Adwords campaigns no matter where you live. For example, I live in Lithuania and unless I use the software I cannot see how many advertisers compete for the USA advertise.

2) You can carry out your research on Wordtracker (http://tinyurl.com/8vtcg) and then import your keyword list from a writing document . I highly recommend using Wordtracker for your PPC keywords research, because as you will soon find out, keyword counts by Adwords Analyzer might be heavily flawed.

3) The Adwords Analyzer is regularly updated with new features.

Cons:

1) In some cases, Adword Analyser keyword counts are vastly over-estimated as the software uses the Overtures Keyword Selector Tool to find the number of monthly searches. Overtures keyword plurals and mispellings are lumped together. Besides, the keywords counts are flawed due to webmasters using Overture for their own keyword research.

2) The software might get you into trouble with Google because it queries Google search engine for its results. Google doesnt allow any automatic query tools.

3) Although its quite effortless to make use of the software, the Adwords Analyser lacks a more detailed supporting documentation.

The Adwords Analyzer is a very strong merchandise and offers lots of useful features that could be used in PPC selling , however, its not suitable for the search engine optimization or profitable niche markets development.

In my opinion, WordTracker still remains the one and only reliable tool for the profitable keywords research.